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Our Mission
The PWCC works with fishery managers, scientists, CONSERVATION ORGANIZATIONS, and other industry members to ensure the continued health and sustainability of our marine resources.
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Healthy Seafood
U.S. wild-caught Pacific whiting is a smart seafood choice because it is sustainably managed and responsibly harvested under U.S. regulation – NOAA FISHERIES
![Credit: NOAA Fisheries](https://pacificwhiting.org/wp-content/uploads/2022/10/Hake.jpg)
Sustainability
The PWCC, in partnership with fishery managers and scientists, uses a precautionary approach to ensure the whiting fishery is sustainable. The fishery is dual certified under both the MARINE STEWARDSHIP COUNCIL and RESPONSIBLE FISHERIES MANAGEMENT certification programs.
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Research
Conservation of the Pacific whiting resource and associated species is paramount to the PWCC.
WHO WE ARE
The PWCC is a trade association representing three companies that own and operate U.S. catcher/processor vessels that participate in the west coast Pacific whiting fishery. By weight, this abundant, well-managed groundfish fishery accounts for the largest volume of fish harvested on the U.S. west coast each year. Fishery managers and scientists employ a precautionary approach to management to ensure healthy fish stocks for years to come.
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Research Projects
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PROJECT: ROCKFISH RESEARCH
In 2004, the PWCC initiated a program to investigate alternative survey methods for widow rockfish in cooperation with the NMFS-Northwest Fisheries Science Center (NWFSC) and Fishermen’s Marketing Association.
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Project: Pacific WHITING WITHIN PACIFIC COAST ECOSYSTEM
The Pacific Coastal Current drives the environment in which Pacific whiting is a dominant member. Variation in the coastal current regulates environmental seasonal trends and interannual differences.
![](https://pacificwhiting.org/wp-content/uploads/2022/10/HydroAcousticSurvey.jpg)
PROJECT: Hydro-acoustic survey improvements
An uncertainty in the Pacific whiting stock assessment is the ability of a hydro-acoustic survey to fully estimate the absolute abundance of the stock.
THE PWCC
WAS FORMED
IN 1997
PWCC is comprised of the companies licensed to operate in the at-sea catcher-processor sector of the Pacific whiting fishery.